About Hockey King

Born from passion. Built for the game.

The Hockey King Company was founded by Luca, a hockey loving goalie who wanted to turn his love for the game and wristbands into something bigger. Luca had fun while creating The Hockey King Company and it did not happen overnight. It started as a small idea and has evolved into so much more! Luca wants to share his mission and mindset with the hockey community.

Luca has come come to learn that hockey is more than just a sport...it's a way of life. It teaches you to work hard, keep pushing, always look forward, believe in yourself, and never give up. He has come to realize how deeply hockey inspires, unites and is teaching lessons that last far beyond the rink. He wants to spread the excitement and love for the best game ever created, help to grow the game, remind everyone to always play hard, have fun, be your best and carry those lessons with you both on and off of the ice. Hockey has given Luca so much and Hockey King is his way of giving back to the game he loves. He wants everyone to remember why Hockey is the best sport.

Hockey King is for players, coaches, family members, and hockey fans. Luca wants every wristband to have a story of its own. A story that starts with those early morning or late night practices, the long car rides, the roar of a packed arena, the excitement of finally learning to lace up your own skates, the cold air on your face, the shoveling and hard work on your ODR, the sound of skates cutting across a frozen pond, and the teammates who become lifelong friends.

It's the hard days, the rough seasons, the little victories, the big moments and the grit it takes to keep going. Every wristband carries a piece of that journey and that is your hockey story. It is a small reminder of the game you love, the memories you have made and the journey you are on. He wants to focus on the hockey community being built on loyalty, passion and respect.

When you wear a Hockey King wristband, you are a part of the bond that connects players, fans and families all over the world. Wear a Hockey King wristband and you're carrying the heartbeat of hockey with you.

So throw on your wristband and remember you're part of something bigger. This isn’t just a band, it’s a badge of honor. It's not just style, it's a statement. It's about showing up, working hard, playing with confidence and never giving up. No excuses. No holding back. Just compete, push yourself and always be your best self.

You are Hockey King. Rule the ice. 





From coast to coast and into Canada, Hockey King wristbands are making their mark! We're proud to have customers representing in Canada, Florida, Kentucky, Massachusetts, Michigan, Minneapolis, Minnesota, New Jersey, New York, Ohio, Pennsylvania, Texas, Virginia, Washington, Wisconsin, and Wyoming.

Be the first to represent your state. If you don't see your location listed yet, you could be the next to help us expand the Hockey King map!